Marketing Plan J. Rockcliff Realtors
Blackhawk Office

 

Marketing Plan

  • Submit Listing
  • Order Sign & Install Lockbox
  • Take Exterior and Interior Photos for Marketing
  • Put on Mary’s Website, Realtor.com and Rockcliff.com with Additional Interior and Exterior Pictures
  • Prepare Flyer for Printer
  • Deliver New Flyer to Home and Flyer Box
  • Announcement at Office Meeting Followed By Rockcliff Caravan New Listing Tour
  • Broker Property Tour – Thursday, Contra Costa County & Friday, Southern Alameda
  • Prepare “Just Listed” Announcements
  • Mail Out “Just Listed” Announcements to Top Agents in the Area
  • Mail Out “Just Listed” Announcements to Mary’s Farm Areas and Sphere of Influence
  • Place Local Newspaper Ad
  • E-Mail Property Brochure to Property Specialists in the Bay Area plus Out-of-Area Agents
  • Send a Color Property Brochure to Top Agents in Bay Area
  • Deliver Flyers to 2,000 Agents
  • Update Seller of Activity on Property Weekly – Telephone or Emails from Mary
  • Showings Follow-Up – Client to call Mary daily so she can follow-up with Agents for client feedback
  • Update Seller of Activity Weekly in Property Report
  • Deliver Home Book with Information on Your Home and Neighborhood
  • Advertise Open House on Mary’s Website, Realtor.com and Rockcliff.com
  • Place Quarter Page Photo Ad in Local Newspaper First Week on Market
  • Public Open House First Week Home is on the Market (optional)